
Ad Operations Coordinator
Job Overview:
We’re looking for a detail-oriented Ad Operations Coordinator to join our dynamic team. You’ll play a crucial role in managing, implementing, and optimizing ad campaigns across our affiliate networks. This role requires a strong analytical mindset, excellent communication skills, and a keen eye for detail to ensure smooth ad trafficking and performance monitoring.
Key Responsibilities:
- Manage the setup, trafficking, and monitoring of affiliate ad campaigns across multiple platforms.
- Collaborate with affiliate partners to ensure accurate tracking and proper ad placements.
- Analyze campaign performance data, generate reports, and recommend optimizations to improve ROI.
- Troubleshoot tracking and technical issues, working closely with tech teams to resolve discrepancies.
- Maintain up-to-date documentation of campaign specs, processes, and affiliate guidelines.
- Ensure compliance with industry standards and company policies regarding ad content and tracking.
- Assist in onboarding new affiliates, providing them with necessary assets and tracking links.
- Stay updated on industry trends, tools, and best practices to enhance campaign performance.
Qualifications:
- Bachelor’s degree in Marketing, Advertising, Business, or a related field, OR equivalent experience).
- 2-4 years of experience in ad operations, affiliate marketing, digital marketing, or a related field.
- Familiarity with affiliate networks (e.g., CJ, Rakuten, Impact, ShareASale), tracking platforms, and MMPs (e.g. AppsFlyer, Adjust, Singular).
- Strong analytical skills with proficiency in Excel, Google Analytics, and other reporting tools.
- Excellent organizational skills with a sharp eye for detail and the ability to manage multiple campaigns simultaneously.
- Strong communication and interpersonal skills to coordinate with internal teams and external partners.
- Problem-solving mindset with the ability to troubleshoot tracking issues and optimize campaigns.
Benefits:
- Competitive salary and performance-based bonuses.
- Health, dental, and vision insurance.
- Retirement savings plan.
- Paid vacation and sick leave.
- Ongoing training and professional development opportunities.
About Us:
At Brown Boots, we specialize in empowering publishers to maximize the value of their audience by facilitating direct relationships with advertisers.